Mazda’s flagship SUV is the 2017 Mazda CX-9, which has just proved it deserves its place at the top of Mazda’s lineup by earning a Total Quality Impact Award in the mid-size crossover SUV segment, courtesy of Strategic Vision.
According to Strategic Vision, praise-worthy vehicles must embody quality throughout the whole vehicle ownership experience. This means it must maintain strong reliability scores, it must be exciting to drive now and down the line, and it must generate a positive emotional response from its drivers.
Strategic Vision made that call through customer surveys that picked on the smallest details of the CX-9 and other contenders that missed the mark. These surveys explored interior seat quality, engine performance, and more.
In fact, engine performance was a big factor in the CX-9’s win. Strategic Vision was thoroughly impressed with the SKYACTIV-G 2.5T engine, which has won awards of its own. Just as impressive was the CX-9’s interior with real aluminum trim, available Nappa leather, and rosewood from Fujigen, a premium Japanese guitar-maker.
Safety was also important in securing the Total Quality Impact title, and here the CX-9 continued to excel, having earned a Top Safety Pick+ designation from the Insurance Institute for Highway Safety (IIHS).
Want to learn more about the 2017 Mazda CX-9? Test drive one today at Gossett Hyundai Mazda Mitsubishi.